Last updated: October 7, 2026
This Privacy Policy explains how Josephine & Lucy, a store operated by SWJ ecom, collects, uses and protects your personal information when you visit josephineandlucy.com or place an order with us.
Information we collect
Information you give us. When you place an order or contact us, we collect your name, email address, shipping and billing address, your phone number if you enter one at checkout, and the details of your order. Card details are entered directly with our payment provider and are never stored by us.
Information collected automatically. When you visit our website, we collect device and browsing information such as your IP address, browser type, operating system and the pages you view. This happens through cookies and similar technologies, as described in our Cookie Policy.
How we use your information
- To process, ship and deliver your order, including order confirmations and tracking updates
- To answer your questions and provide customer service
- To handle returns and refunds
- To detect and prevent fraud
- To improve our website and our service
- To send you marketing emails, only if you have signed up for them
- To meet our legal, tax and accounting obligations
Legal bases
We process your information to perform our agreement with you (handling and delivering your order), based on your consent (marketing emails and non-essential cookies), for our legitimate interests (fraud prevention and improving our store), and to comply with legal obligations (accounting and tax records).
Who we share your information with
- Shopify, which hosts our store and checkout
- Shopify Payments, which processes your payment
- Fulfillment and shipping partners, to pack and deliver your order
- Google and Microsoft Clarity, for advertising and website analytics, where you have consented to those cookies
- Email and customer service tools, to send order emails and answer your messages
We do not sell your personal information. We may share information when required by law, or to protect our rights and the safety of others.
International transfers
Josephine & Lucy is operated by SWJ ecom, a company registered in the Netherlands, and some of our service providers are located outside your country. When personal information is transferred internationally, we rely on appropriate safeguards, such as the European Commission's standard contractual clauses.
How long we keep your information
We keep order and payment records for as long as required by tax and accounting law. Customer service messages are kept for as long as needed to handle your request and for a reasonable period afterwards. Marketing data is kept until you unsubscribe.
Your rights
You can ask us to access, correct or delete the personal information we hold about you, to restrict or object to its use, to receive a copy in a portable format, and to withdraw your consent at any time. To use any of these rights, email us at support@josephineandlucy.com. We respond within 30 days.
Depending on where you live, you may also have the right to opt out of the sharing of your personal information for targeted advertising. You can do this on our Your Privacy Choices page.
Marketing emails
We only send marketing emails to people who have signed up for them. Every marketing email contains an unsubscribe link, and you can also ask us by email to remove you. Unsubscribing does not affect emails about orders you have placed.
Security
We use appropriate technical and organizational measures to protect your personal information, including encrypted connections and limited access to order data. No method of transmission over the internet is completely secure, but we take reasonable steps to protect your information against loss, misuse and unauthorized access.
Children
Our website is not intended for children under 16, and we do not knowingly collect information from children. If you believe a child has given us personal information, please contact us and we will delete it.
Changes to this policy
We may update this Privacy Policy when our practices or the law change. The updated version is published on this page with a new date.
Contact and complaints
Questions about this policy or about your personal information? Email us at support@josephineandlucy.com. We respond within 24 hours on business days. If you believe we have not handled your information properly, you also have the right to file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).
Company information
Store name: Josephine & Lucy
Email: support@josephineandlucy.com
US warehouse address: 4930 Zambrano St, Commerce, CA, 90040, United States
Company name: SWJ ecom
Registration number (KvK, Netherlands): 42151389
VAT number: NL005536784B51
Registered business address: Bosjeslaan 21, Vlissingen, Zeeland, 4382 PS, Netherlands
Josephine & Lucy is operated by SWJ ecom. Return instructions and the return address are sent by email after you contact us.